{"id":2,"date":"2026-07-31T21:56:09","date_gmt":"2026-07-31T21:56:09","guid":{"rendered":"https:\/\/edwinlim.ca\/?page_id=2"},"modified":"2026-07-31T22:09:49","modified_gmt":"2026-07-31T22:09:49","slug":"sample-page","status":"publish","type":"page","link":"https:\/\/edwinlim.ca\/","title":{"rendered":"Product Design (AI\/ML)"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">I am a product designer committed to creating intuitive, easy-to-navigate experiences, advocating for usability improvements, and building brand trust.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">I balance user and business goals by assessing tools and features for measurable customer value, impact, and ROI. I clarify uncertainties, improve UI consistency, remove friction, and identify AI automation to reduce time-consuming tasks.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Why work with me?<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">I clarify uncertainties, enhance UI consistency, resolve friction points early, and identify AI automation strategies to reduce repetitive tasks.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">I have designed memorable experiences for adidas, AT&amp;T, Blue Shield of California, H&amp;R Block, OneTrust, Philips, and Visa, increasing product engagement and earning customer experience awards.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Let&#8217;s chat: <a href=\"https:\/\/www.linkedin.com\/in\/edlimca\">LinkedIn\/edlimca<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I am a product designer committed to creating intuitive, easy-to-navigate experiences, advocating for usability improvements, and building brand trust. I balance user and business goals by assessing tools and features for measurable customer value, impact, and ROI. I clarify uncertainties, improve UI consistency, remove friction, and identify AI automation to reduce time-consuming tasks. Why work [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-2","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/edwinlim.ca\/wp-json\/wp\/v2\/pages\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/edwinlim.ca\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/edwinlim.ca\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/edwinlim.ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/edwinlim.ca\/wp-json\/wp\/v2\/comments?post=2"}],"version-history":[{"count":1,"href":"https:\/\/edwinlim.ca\/wp-json\/wp\/v2\/pages\/2\/revisions"}],"predecessor-version":[{"id":13,"href":"https:\/\/edwinlim.ca\/wp-json\/wp\/v2\/pages\/2\/revisions\/13"}],"wp:attachment":[{"href":"https:\/\/edwinlim.ca\/wp-json\/wp\/v2\/media?parent=2"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}